Our goal is publishing books connecting people with ideas that make our lives richer, more fulfilling, happier.
Genres of interest span the entire range of non-fiction, but we have a special interest in books containing practical advice on improving the quality of life. This includes books about business, career development, health, literacy, lifestyle, and more.
We have no immediate plans to publish fiction, although we are open to considering a work that is consistent with our focus on helpful and inspiring ideas.
People in publishing! Readers, authors, agents, colleagues, marketing professionals--anyone who cares about the quality and availability of books.
We are just getting started and in this early stage of development, we are trying to sustain a traditional publishing model. We are willing to give a small advance when it makes sense.
Some of our authors choose a hybrid model of publishing with us to increase their royalty percentage and control over rights. Even if that is the preferred route to success, Armin Lear will only publish works that have met our standards for quality and gone through our editorial process, which is as demanding as any in the business.
Not unlike very large publishers, we want to see well-written manuscripts that stand the test of time. At the same time, we realize that some subject matter experts have tremendous ideas, but a limited ability to express them. In a case like that, we will help an author find the right editor or co-author to prepare the manuscript for publication.
We welcome authors who are on their way up, with strong endorsements from colleagues and the foundation of a good platform. This sets us apart from many other publishers who require that you come to them already "famous." We respect your efforts if you're on your way to 3 million Twitter followers, but don't have them quite yet.